So you want to start a business, eh? Well, you've come to the right place. If you've seen my previous posts about starting a business, you know already that I loathe how Catholics have generally retreated from entrepreneurship. It's a shame, and because of that we've been losing the culture war tremendously.
But have hope, you are on the forefront of a new Catholic entrepreneurial revolution! In this article I am going to give you the manifesto of Catholic entrepreneurship in a nutshell.
1. Know that you are doing nothing wrong
First off, just because you accept money for a good or service, doesn't mean that you are doing anything wrong, okay? You aren't robbing anybody and you are not being greedy. Stop thinking that you are a dirty, dirty person by being a business owner.
Seriously, you don't hate the cashier at McDonald's for taking your $2 when you order 2 double cheeseburgers that you shouldn't be eating do you?
Of course not!
They are providing a product for you that is actually more valuable than the 2 dollars that you are spending. YUP, YOU HEARD ME RIGHT - 2 DOUBLE CHEESEBURGERS ARE MUCH MORE VALUABLE THAN YOUR $2!
Why? Because if you were to make a double cheeseburger yourself you would need to go and buy buns, meat, cheese, onions, etc. Then you need to slice up the onions, cheese, etc, and cook the meat. By the time you are done you've spend $20 on ingredients, and spent 1 hour of your time making the burger.
At McDonald's you just had to order, pay the cash, wait 2 minutes and it's done. They have created a system that provides more value to you than the cash you give.
2. Start, start, start, start, start, start
Don't listen to those guys that say you need to find you passion or niche in order to start a business. Just frickin' do something.
If you know how to fix computers, let your neighbors know that you are starting a computer repair business. You can also start posting Craigslist ads (that's how I started).
If you can build a website, mail out some letters to local businesses that don't have a site and offer to build one.
If you make funny hats.... they better be funny...
... If they are sell them. If not, try fixing computers instead
You will never find your niche unless you start. Plain and simple. I went from fixing computers, to building websites, to making apps and plugins for WordPress, to information products. I would never be where I am now if I didn't start with... fixing computers.
3. Embrace the sacrifice
You are going to have to sacrifice a lot if you have your own business. You'll sacrifice money, tv, computer games, Facebook games, and a whole host of other things.
Don't be a lazy bastard... You are a Catholic, you shouldn't be watching television for 3 hours a day.
Seriously though, don't be afraid of having to give up things that are not good for you anyway. Even just an hour a day on a side business can lead to big results.
4. Price what you are worth.
A simple law of business is that if you price yourself high, you'll usually win more clients. This, of course, depends on what you are offering, but more often than not when you price yourself higher than your competitors you become the "hot girl in school."
Clients will want to work with you because they perceive you as delivering higher value. I charge $200/hr for my consulting now - because I am charging what I am worth. Seems high, but my value comes in giving my clients the ability to do the exact same thing as me without all of the failures that I had. I've generated over 6 figures in revenue online and if 1-hour of my time can help them to do the same then it's worth it.
5. Don't be afraid of failing - because you will fail
The #1 reason, in my opinion, why Catholics don't start a business is because they are cowards. Are you afraid of calling people? Are you afraid of having to sell something to someone? Are you afraid of not being able to play online poker? (I seriously had one person tell me this).
As a Catholic you aren't allowed to be ruled by fear (our Lord commanded be not afraid). Nobody is going to pull a knife on you for offering to clean viruses off of their computers. I've never had anyone yell at me for sending them an invoice.
Stop being a chicken and start your business.